One Network at Hands, All Traffic Is Known

——Notes on making in-vehicle advertisements

By NatMed Nov.11, 2023

Just after finishing work at 3pm yesterday, I drove to a shop that makes signboards in BIRCHMOUNT. I recently created a website about traffic information, but no one knew about it in a deep alley. Therefore, I thought of an affordable and convenient method. I planned to put a signboard and the address of the website on the rear glass of the car body, so as to “advertise it” wherever the car drives. I hope it doesn’t cost much and the effect is not bad. The real effect depends on the results achieved in the future. The road from my construction site to this store was a crooked road. It took me an hour to go around, but I finally arrived. On a very inconspicuous street corner, there are three or four shops, and this is the one in the middle.

I remember that in the first two days, after I got off work, the temperature dropped sharply, the cold wind brought icy rain from the sky, and the road became slippery. I came to a store that makes signs and explained my intention, but the owner said he would not accept the business. I asked him to recommend one, and he gave me its address and phone number. I originally wanted to go right away, but after seeing the bad weather, I changed my mind and decided to go home first to avoid any surprises. On the road, I really encountered a car accident that just happened. With the idea of ​​​​shopping around, I rushed to the next store on the way. From the outside, the spacious factory building and bright offices appear to be of a certain scale. However, the sky was dark, and hard ice particles hit my face from time to time, making it extremely cold. The ground was slippery. I cautiously walked to the door and looked inside. No one was there. The door was locked. It was 5 o’clock and they got off work. Not willing to come here in vain, I trotted all the way to the back door, but still couldn’t see a single person. When I got back to the car, I saw a Mercedes-Benz parked in the parking space next door. I guess it belonged to the store owner. I waited for a few more minutes, but there was still no one there, So I could only leave in despair. After work the next day, I drove to the BIRCHMOUNT store. The door was locked and I looked inside through the door glass. It was messy and unsightly. When I called, the owner told me that he was working outside and wouldn’t be able to come back. A trip in vain.

It finally opened today. When I entered through the door, I found a small room filled to the brim with piles of stuff. The floor is colorfully sprayed with paint of various colors. It’s so messy that there’s almost no place to stand. There is a table near the window. In addition to a computer, it is also full of things. The boss is a middle-aged man with a pleasant smile. After I explained my purpose, I followed him outside to look at my car, and then measured the car window with a ruler. Back in the indoor, the boss started typing on the computer. Then, the boss asked me what I did for a living and why I created this web page. I answered, but he didn’t understand how my current work was related to what I wanted to do. Again I replied: “These two things have nothing to do with each other”. He still didn’t understand. I patiently explained to him that I had not much to do. Considering that we are in the Internet age, in order to follow the trend, I built a website about traffic information by referring to online teaching videos to see if it would be helpful to my development. If the content is good and more people watch it, you can receive ads and make money. Only then did he nod, understanding. During the chat, I talked about how I first came here. Because I could understand the drawings, I found a layout job at a construction site, and then changed jobs. The boss asked: “Can you understand?” I wanted to say that we skilled immigrants are all the same, with a professional background and skills, but suddenly I realized that the other person may have a different life background, so when it came to my mouth, I swallowed it back. In fact, the boss is from Guangdong and has been here for many years. He used to work in a restaurant and later changed his career to this.

While talking, the boss had finished the design and started cutting words on the machine. The name of the web page is in white and the URL is in red. Taking the cut letters, we went to the back of the car parked outside. The boss sprayed and cleaned the glass with detergent to make it bright and spotless. Later, he tries to paste the characters, use a ruler to measure and fine-tune repeatedly, tear off the sticker, then use a scraper to scrape it left and right, and finally press it with his hands to ensure that the letters are firmly attached. After doing this, we all took two steps back and looked at it carefully. Then confirming that it was correct, we turned around and went back indoors. It only takes half an hour, $80, pay the money and leave. At the beginning, I was still thinking that if I wanted to make an advertisement, I would have to make one or two trips, which would cost hundreds of dollars. Now like this, it really makes me Guess correctly. Located in a corner, simple room, technology major, fair price. That’s why I didn’t shop around and decided to do it here. At the beginning, the boss once asked me if I had shopped around. I told the truth: “I wanted to, but it rained that day and I couldn’t make the trip.”

Sitting in the car and looking up in the rearview mirror, I was surprised to find that the white Li Zhiguo Traffic and the red https://lizhiguos.com They are all not reversed, and there is no expected phenomenon that did not occur​​​​.​​ From now on, the car carrying the name of the website merged into Toronto traffic has truly achieved “one network in hand, all traffic is known”.